Meet Mark Waller, owner of GoEstatePlans and Featured Business Owner


Meet Mark Waller , owner of and Featured Business Owner at SCORE Chicago this week.  Learn how he started, and what tips he has for your success.

Mark Waller of GoEstatePlans

What is your company’s elevator pitch? provides affordable and comprehensive Estate Plans (e.g. a Will, Trust, Healh Care Directives etc) prepared by a local attorney via an online platform.

What inspired you to start your business?

Very simple, I wanted to help families by offering them an affordable, yet comprehensive, estate plan.  Our law firm has seen to many families suffer the unnecessary costs and stress when a loved one passes away without a Last Will, Guardianship nominations, Health Care Directives, etc  Working with a lawyer via the traditional “face to face” format can be expensive, inconvenient, intimidating, and overall easy to put off.  I wanted to eliminate all these obstacles and help people be responsible and take action.

Who are your clients, and give an example of how you served that person or business?

We provide three types of services to Illinois clients:

Estate Planning for Single People
Estate Planning for Married Couples
Estate Planning for Domestic Partners

For example, using, a single mother who is a teacher was able to afford a comprehensive estate plan which ensured that she decided, and not the Court system, how her property would be distributed to her children and who would be guardians for her minor children.

What is your biggest business challenge?

Getting people to take action is the most difficult challenge I experience.  People tend to put off taking care of my service (Estate Planning) because you don’t need it until you need it; and then it is to late.

Mentor name, and how they have helped you in your business?

Peg Corwin is my mentor and she has been fantastic.  I am truly amazed at her level of knowledge and willingness to help.  Peg has assisted me in me in setting up a plan for social media, web content, and in making wise choices for independent contractors I hire.

What advice would you give other entrepreneurs?

Trust yourself, be persistent, and things don’t always go as expected.

What is your website for further info?
GoEstatePlans on Facebook
GoEstatePlans on Twitter
GoEstatePlans on Google+

Our business mentors can help you, too!

==> Schedule an appointment with a Chicago area mentor.

==> Ask a business question to an email counselor.

Disclaimer:   SCORE Chicago helps small business owners manage and grow their businesses.  We help startups write business plans and launch.  Nevertheless, our involvement should not be considered as an endorsement.


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